Introduction to Strategic Management Report Essay

Introduction to Strategic Management Report - Essay ExampleThe companies include Lexus, Daihatsu, and Hino Motors among others. A recent study shows that Toyota has sell over more than 12 million cars. The company also manufactures forklifts, buses, industrial equipment, and buses. Toyota has a large market in North America. The United States of America is a host to five plants of the Toyota Company. The locations are in Buffalo, West Virginia San Antonio, Texas Huntsville, Alabama, Georgetown, Kentucky and Princeton, Indiana. Early imports from Japan like the Toyopet did not bring in large sales referable to their small size. However, due to energy crisis in the 1970s, Americans and other countries imported Toyota cars because of their fuel efficiency and lower price compared to other cars in the automobile industry. The rise of fuel prices and side personal effects of global warming prompted the company to manufacture fuel efficient cars. The recent brands like Highlander, Camry and Prius are a proof of the firms objective to make fuel efficient vehicles. The vehicles serve the current global market that requires cost efficient and effective cars.An international business is an enterprise or entity that is involved in commercial transactions in two or more than two countries. An international business cuts across boundaries in doing business. The business environments are the surrounding factors that puzzle out the business performance (Fry et.al, 2009). The business environment can have a number of impacts on a business. Toyota Motor Corporation falls into this category. Before introducing a business venture in a foreign land, it is imperative to study the business environment to establish the feasibility of the particular business.The economic factors in a given country will influence the habits of the consumer. A good economy is one that has empowered consumers to purchase products they demand thus satisfy their needs. Recession and rising prices influ ence the purchasing power of